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psychology-based coaching & speaking

Your story is your superpower.

Dr. Julie Helmrich wants to know your story…the story you've been telling yourself, probably for years.

the big idea

Revising your internal story is where the real magic happens. It's the act of creating a new narrative that moves us to unimagined possibilities. Because when you change your story, you change your life.

your story

So… what's your “story”?

All humans have internal narratives that undergird their behaviors.
To change your life you have to change your behavior.
Enduring behavior change, though, requires changing the internal narrative that undergirds the behavior.

Your current life consists of the stories you've been telling yourself (perhaps for years). Our programs help you shift your narrative, so that the kind of transformations that you seek for your spirit, your body, your mind, your heart, your relationships, your career/business, and your legacy can happen.

If you're concerned that you're not leaving the mark you'd like to leave, then you need a narrative shift. That's what we do here.

sound familiar?

You can know

Other people's happiness is not my responsibility

and

spend your days trying to keep everybody happy.

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Knowing better and living differently are two different things.

At some point, the question has to change from What do I know? to What am I actually living? The free guide walks you through it

A woman curled up with a mug of coffee, writing in her journal

our signature year-long program, with three enrollment windows

Story Formula

If you're not living the life you'd thought you'd be living by now, you might have to improve one or more of these three areas and “get above the line” with respect to your health, quality relationships, and your career.

Story Formulators use our “More Map” framework to sequentially shift their internal narratives and make significant progress in all of those areas. We are going for enduring change because we are not in the business of quick fixes. If that sounds good to you, click below to join us:

Enroll today Doors closed? Join the VIP waitlist

come on in

So, stay awhile.
Click around.

Whatever it is that brought you here, it is her deepest hope that you find something of use to you, right now, today.

Milwaukee · free

Shrink ’N Drink

A perfect mix of talk show, classroom lecture, and bar chatter at a local saloon.

Get on the list

two minutes each

Two-Minute Videos

Bite-sized doses of scientific info and inspiration a couple of times a week.

1:1 Coaching

Coaching/consulting with Dr. Julie Helmrich, one meeting at a time.

Book a meeting

free · 40 pages

The free guide

A Practical Guide to the Nine Steps of Narrative Shifting.

Send it to me

your guides

Meet your narrative navigators.

Dr. Julie Helmrich and Lisa Brierton partnered in 1996 and eventually founded IronPsych as a vehicle to deliver “Story” courses, coaching programs, and community so their clients can invest in their psychological fitness. All offers are meant to help people finally and completely get on the path to true positive change.

And it's not a matter of working harder, investing in years of therapy, or trying the latest and greatest mindset trend.

Your ability to change comes down to the story you tell yourself about yourself. And if you're like our other clients, chances are your current story is holding you back.

Well, they're on a mission to change all that.

Read our story

partners since1996 Iowa farm, nine siblings Iron Man racer

kind words

What people say about working with Julie & Lisa

Here are just a few people who've discovered impactful yet pragmatic new techniques to make simple shifts in their narrative that deepen their capacity for compassion and feeling in love with life and full of possibility.